PIVOINE was developed as one chapter within a broader fashion campaign built around space, movement, and atmosphere. The project begins with a central film, where a figure moves through architectural interiors and gradually transitions into distinct environments.
– Create a soft, editorial fashion film centered around light, texture, and minimal movement.
– Explore AI as a tool to generate cohesive, high-end visual environments with a strong artistic direction.
– Build a distinct visual identity through color, material, and controlled composition.
– Create a chapter within a larger campaign that contributes to a unified visual world.
– Visual Direction Through Controlled Softness
I focused on building a calm and cohesive atmosphere using soft pink tones, diffused lighting, and minimal architectural compositions.
– AI Image & Video Creation Workflow
All visuals were created using a combination of advanced AI tools, including VEO 3.1 for video generation, and Nano Banana Pro and 2 for image creation.
– Cinematic Editing and Rhythm