CRÈME is a personal AI fashion campaign developed around a Spring look from Jacquemus, interpreted through a minimal and structured editorial approach. The project explores a complete creative process, including concept development, art direction, visual generation, and video editing.  Focused on architecture, silhouette, and controlled movement, the campaign builds a refined visual atmosphere through light, texture, and composition. All visuals, both image and video, were assembled into a cinematic sequence.
Date: April 2026 - Platform: Flow - AI Tool: VEO 3.1