A conceptual AI campaign inspired by the timeless world of Burberry. The story unfolds in a British mansion and rose garden, where women wear trench coats and refined silhouettes from Burberry. The visuals explore the harmony of tradition, softness, and quiet luxury through AI imagery.
– Create high-quality AI images and videos that reflect the visual standard of a luxury fashion campaign.
– Capture the essence of British culture through timeless architecture, soft natural light, and refined color palettes.
– Develop AI models and styling that represent Burberry’s tone and voice, blending sophistication with authenticity
– Design a cohesive environment and mood that feels classic yet modern, aligning with Burberry’s heritage and contemporary identity.
– Maintain visual consistency across all content, ensuring every image and video communicates elegance, tradition, and creative direction.
– Image Creation in Midjourney
Created high-quality AI images by writing detailed prompts focused on lighting, fabric texture, and realistic composition to achieve a classic British aesthetic.
– Video Production in Veo3 and Kling AI
Used Veo3 and Kling AI to generate cinematic videos with lip-sync conversations and natural motion, bringing a sense of realism and storytelling to the campaign.
– Mood Board and Aesthetic Direction
Designed a detailed mood board to define the visual tone of the campaign, ensuring consistency across images, videos, and models while staying aligned with Burberry’s timeless style.